Blog

  • Aug 24 2016

    5 Essential Tips for Writing Expanded Text Ads

    August 24, 2016 | Dallas Stevens

    The recently released Expanded Text Ads (ETA) have changed Google AdWords text ads forever. Some thought this was an addition to standard text ads, but it’s a replacement—and a huge change. According to the Google bl[ ... ]

  • Aug 18 2016

    Blogging Matters—And It’s More Relevant Than Ever

    August 18, 2016 | Spencer Allen

    You’ve probably seen, skimmed through, or subscribed to enough blogs to last a lifetime. With topics ranging from Ghost Hunting to FarmVille (you know, that Facebook game you get invited to on a weekly basis), you may [ ... ]

  • Aug 16 2016

    Who Tells the Best Story? Instagram Stories vs. Snapchat Stories

    August 16, 2016 | Bre McCallum

    Instagram last week made a huge splash in the social media world by announcing its new Instagram Stories feature. If you haven’t been closely following up-and-coming social media or haven’t been on Snapchat, you [ ... ]

  • Aug 3 2016

    The Art of Irresistible Social Media Captions

    August 3, 2016 | Hannah Davis

    It’s hard to imagine a world without social media. When they first hit, social media sites such as Facebook, Twitter, and Instagram allowed us to connect with our friends and family and share life moments. Nowadays, so[ ... ]

  • Jul 21 2016

    Doing it Right: Making Shareable and Marketable Viral Videos

    July 21, 2016 | Hannah Davis

    When I think of viral videos, a classic comes to mind: “Charlie Bit My Finger,” a video that has its own Wikipedia page and once held the title of “most viewed YouTube video.” If you can remember back to nine yea[ ... ]

  • Jun 22 2016

    Can “Old-School” Lessons Help You Understand SEO?

    June 22, 2016 | Ryan Morehouse

    Several months ago I read a great article that discussed the similarities between high school popularity and SEO. Although some of us might have to reach deep into our memory bank, using basic old-school lessons can help[ ... ]

  • Jun 16 2016

    Socializing Infographics: Five steps for Social Media Promotion

    June 16, 2016 | Jody Birch

    We at Avalaunch Media know the importance of visual content and its place in the marketing mix. We live and breath content marketing. Infographics have become powerful tools for brands looking to communicate data, facts [ ... ]

  • Jun 8 2016

    Pinterest Marketing Demystified at SocialPro Seattle

    June 8, 2016 | Matt

    As the go-­to place for people to find lifestyle inspirations, Pinterest is too important a social advertising site to be ignored. But with so many advertising options and tactics available, which one will give the most[ ... ]

  • Jun 8 2016

    Resist the Urge for Pitch-Slide Overkill

    June 8, 2016 | Craig Farmer

    Experts say Less Information is Better When it comes to pitch decks, skip the fluff and pack a punch. You need to include enough information to generate interest, but not so much that you send your audience to sleep. Her[ ... ]

  • May 31 2016

    All About Icons + the Power of Visual Language

    May 31, 2016 | Chelsey Arndt

    As a graphic designer focused on infographics, I am mildly obsessed with icons. An effective icon should replace a word or phrase. Icons used together are a succinct way to tell a story. Visual language using icons is si[ ... ]