President

Growing Your Brand With Pinterest – My SearchFest 2013 Presentation

Infographic Marketing Pinterest Social Marketing Social Media Speaking Branding growing your brand Pinterest Social Marketing Social Media

Feb 27 2013

First of all, SearchFest 2013 was an amazing event. If you have never been to one, (this was my first) I HIGHLY recommend going. The venue was fantastic and the content was even better. I have never been to Portland before, and it what a great town it was! I even got to try some famous (or infamous) Voodoo Doughnuts! Props to David Mihm for having me there. I hope to go back again and [...]

Don’t let Google catch you with your website’s pants down

Local Marketing Local Marketing website maintenance

Feb 06 2013

I came across this website (pictured below) today while looking for a local business to help with a pool issue I am having. I wanted to give them my money, I wanted to pay them and become a loyal customer, but could never do so after what I saw. This problem goes way beyond this business not receiving my money. Let me be very clear, that by not paying attention and monitoring the activity on [...]

Don’t do this, do that, with local landing pages

Local Marketing landing page local local landing page Local Marketing

Jan 28 2013

I thought I would share something with you that my wife (who is the perfect example of the target local audience in this example) shared with me the other day. I do my best to pay attention to the things that she gripes about with websites, especially local ones. I love the local market, and am always trying to do my best to educate local business owners (and their marketing companies) so that they can [...]

Luke Alley Shares PPC Landing Page Secrets [Video Clip and Slide Deck]

PPC AdWords Adwords Training Google Adwords Google Adwords Training Luke Alley Pay per click PPC

Sep 28 2012

Last night I had the pleasure of watching our very own director of PPC, Luke Alley present “Ways to Make Money with PPC” as well as how to avoid losing money with it. This event took place at Eastern Arizona College for the small business owners of the Thatcher, Safford and Gila Valley Arizona area. I wanted to share this awesome clip from the event last night I happened to capture on my iPhone camera (so [...]

Get Siri’ous About Yelp

Yelp Siri Siri Optimization yelp

Sep 19 2012

I will be diving deeper into Siri Optimization during my SMX East 2012 Local U presentation in a little less than two weeks from now on October 1st, but here is something to think about. With the new iOS 6, Siri and Yelp are about as integrated as you can get. Yelp was all giddy about it today too. From all my searches, right now mostly only searches for restaurants can you see how apparent [...]

A Quick Look Into My Pubcon Vegas 2012 Presentations and Panels

Pubcon Content Marketing Matt Siltala Pubcon Pubcon Vegas Speaking Vertical Measures

Aug 20 2012

I don’t know about the rest of the Internet marketing and search community, but I am super excited for Pubcon Vegas 2012! It is crazy how it is just around the corner too – check your calendars Oct 15th isn’t that far away. I will be presenting on a couple panels and moderating one this year. It is not too late to get in on some good rates BUT ACT QUICKLY – I have a [...]

Dream Systems Media has become Avalaunch Media

News Andrew Melchior Avalaunch Media David Mink Dream Systems Media Matt Siltala

Jul 16 2012

Dream Systems Media has become Avalaunch Media, and I am very excited to introduce all of you to a new company that boasts a fantastic team of content marketing experts, witty writers, world-class designers, social media geeks, and pay per click marketing pros — Meet the Avalaunchers. The Story I’ve been a website marketer for over a decade. In 2008, I decided to join forces with two of the smartest guys in this industry, who just [...]

Google Properties vs Not Google Properties in the Local SERPs

Google Local Marketing Google google local Google Properties

Jun 11 2012

It is pretty clear that Google wants you to stay on Google. I miss the days of doing a search for something local and actually finding it with one click. You know the whole movement to shop local & avoid big brands and get back to main street? This really makes me wanna start a similar campaign.

What the Google+ and Google Places Merge Means To You

Google Google Google Places Local Marketing

Jun 07 2012

*Disclaimer – If you absolutely must tinker with your Google+ Local page right now – check out this little write up. I think we should all hold tight for a while to see what happens while a lot of the kinks are worked out so things don’t get really screwy. Anyway, if you are one of those kind of people that cant help but mess around with stuff – Check out this post first for [...]