Just do a tweet with the word Skittles in it, (LOL) even if the link will only last for about two seconds … Ok, so that part of this post is a little bait and joke, but Twitter is venturing into the world of social media and I want to know what your thoughts are about it?
I woke up this morning to Skittles Twitter explosion buzz. Skittles.com has changed its home page to nothing more then a Twitter search for “Skittles” and a little navigation graphic for the rest of their site. They even have a friends page that redirects to their Facebook friends page. Here is the screenshot I took of my Twitter comment showing up on the home page of Skittles – So technically I had a PR 5 link from Skittles … haha – because its the Twitter search, and people are buzzing so much about this today – in about 10 min my tweet was more then 10 pages deep. Still funny though.
I think Skittles is going to sell a ton more today because of all this, but still not sure if its the right move. It has generated them some amazing buzz though. I think there are smarter ways to use Twitter, and still be building up your own site and content. I will be curious to see how Google treats their PR 5 home page with this duplicate content now and what it will do to their overall traffic. I would be curious to know what your thoughts are about this move my Skittles? Good social media move, or is it going to kill them? I am going to agree with Graywolf and call this a win for Skittles – I am just glad to see major companies (like Skittles) doing whatever they can to embrace social media and realize where things are going, even if they are not executing with 100% perfection.