brand management Tag

• 4 Reputation Management Questions Answered By Andy Beal

  Reputation Management   Andy Beal brand management Reputation Management trackur
  

  
  Dec 17 2008

  I want to thank Andy Beal for taking time out of his very busy schedule to answer some reputation management questions for me with this guest blog post today.  I have received, (and had on my mind) many questions about reputation management, and what normal businesses can do – including the reputation monitoring software Trackur, created by Andy.  I felt I needed to ask the person who IMO is the authority on reputation management.  Again, [...]

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• Online Reputation Management vs Brand Management

  Reputation Management   brand management online reputation management
  

  
  Dec 06 2008

  There is a lot of talk buzzing around the Internet of online reputation management, as well as brand management.  In most of the articles or blog posts I have read, I have noticed that people are confusing the two – almost blending them.  The two should not be blended, and each should have their own seperate marketing strategies.  I am hoping to give you a better idea of what the two are, so lets define [...]

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