My approach to press releases is different than traditional PR. Most of the press releases I write are less about getting press coverage for my news, and more about getting quality backlinks to my site. However, it is possible to do both. It starts with a good story and added to that, online distribution. Many people believe itÂ’s enough to blog about their news. For some high traffic blogs (thought leaders) this might be true. [...]
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Getting Quality Backlinks with Press Releases
Jul 31 2009