If you are attending Pubcon this year in Las Vegas, you should know that we will be there representing as well and I do have to say that we are getting a little bit excited, could even say giddy, about our soon approaching travels to Vegas for Pubcon. Pubcon means a lot of different things to a lot of different people, but for DSM it comes down to good eats, good drinks, good friends, good business, and good times.
Along with everything else that comes with the territory, both Mat and Dave will be speaking this year. Here are the details and I suggest you don’t miss these sessions as they could change your life forever!
Wednesday Nov. 11 @ 2:55 pm
Interactive Site Reviews: Focus on Brand and Social Reputation Management
Location: Salon F
Reputation management is becoming more central to website marketing responsibilities. Whether you currently have reputation management issues to deal with, or you want to be proactive and keep reputation issues at bay, this session will teach you a lot. Want to have your own site reviewed live?
Give your business card to the moderator or any panelist at the beginning of the session.
Speakers:
Brian Chappell, Sr. Social Search Strategist, Ignite Social Media
Giovanni Gallucci, Social Media Ninja
Matt Siltala, Owner/Chief Media Officer, Dream Systems Media
Jennifer Laycock, Director of Marketing/Editor, SiteLogic/Search Engine Guide
Thursday Nov. 12 @ 1:30 pm
Competitive Intelligence: Know Thy Competitor Well
Location: Salon C
Competitive research is important in any business, so that you know what you’re up against. Competitive research online can reveal a wealth of valuable intelligence about not only your competition, but also the need-to-know activity in your industry. Learn all about the tools our experts use and the richness of the data they are able to collect.
Speakers:
Michael Gray, President, Atlas Web Service
Michael Streko, Co-Founder / CEO, KnowEm LLC
Matt Siltala, Owner/Chief Media Officer, Dream Systems Media
Andy Beal, Internet Marketing Consultant, Marketing Pilgrim LLC
Thursday Nov. 12 @ 2:55 pm
Domain Names and Trademarks: Legal Issues
Location: Salon C
Trademarks, domain names, and click fraud are legal issues related to search engine marketing that marketers need to be aware of. This panel will look at the current state of trademarks, click fraud, and some privacy issues related to search engine marketing.
Speakers:
Deborah Wilcox, Partner, Baker & Hostetler LLP
Clarke Walton, Founder, Walton Law Firm
David Mink, Co-Owner/Chief Legal Counsel, Dream Systems Media
Steve O’Brien, VP, Sales & Marketing, Click Forensics
Now you know where we’ll be for sure at those times and we hope to see you there too!
