Here at Avalaunch we all have to be creative ideas machines, because every day we come up with ideas for our clients. It’s the perfect position for idea people like me. Our ideas are what sell our work, make us stand out and eventually end up as infographics that get blogged about, linked to and […]
I’m obsessed with the solo entrepreneurs who are successful leveraging social media to launch a business. They start with a simple idea – like pay me and I’ll wear your t-shirt around LA. They put up a blog, take pictures and video of themselves wearing your shirts and promote it on their social networking sites. […]
Now is the time to write those blog posts about the year. What significant milestones, new products did you create or accomplishments did you attain? I hope everyone at Dream Systems Media will get together for a few posts like this. For my new blog, the most popular post of 2009 was “5 Killer Press […]
I’m doing a teleseminar with publicity expert Joan Stewart (the Publicity Hound) tomorrow and I hope you’ll join us. I’ve been a subscriber on Joan’s email list for several years and I’m honored to work with her. How to Use Keywords, the ‘Magic Magnets’ that Pull Consumers and Journalists to Your Press Releases When: 3 […]
I recently tried Sponsored Tweets as a publisher. I’d forgotten I signed up until I got an offer to tweet. I looked at the landing page and the ad and decided to give it a try. The tweet I sent was clearly marked as an ad. I made $9.95 for the click (the advertiser paid […]
I had a dream conversation with a new client today. I often don’t hear the results of my client’s success or lack thereof. To be honest I didn’t expect this one. The business owner lives out of the country. When we announced programming classes he held in the US. I knew that he didn’t get […]
I was looking at my Google Analytics to get the top 10 sources of traffic to my web site. Then I looked at the different sources to see how long people stayed on my site from each source. I found that there was a huge difference in the quality of people depending on the source. […]
My approach to press releases is different than traditional PR. Most of the press releases I write are less about getting press coverage for my news, and more about getting quality backlinks to my site. However, it is possible to do both. It starts with a good story and added to that, online distribution. Many […]
If you’re like me you like watching and learning from the best. I love being a part of social media campaigns and reading about the successes. I want to know what companies are doing innovative work and what works. I love what Sharpie has done in social media. When I was new to social media […]
