Last week, while the Presidential candidates were duking it out on stage in Colorado, another battle was waging behind the scenes on Twitter. During the debate, President Obama attempted to rebut Romney’s healthcare voucher program by analogizing a story from his dear, sweet grandmother’s life. Immediately, amongst the many people exercising their free speech rights […]
What’s in a name? Nothing that can’t be changed. Almost daily, companies shed old identities in place of newer distinctions. Rebranding, however, isn’t always as drastic as a new name, logo, and tagline, it may simply involve updating a logo, changing a tagline, or highlighting a new offering to customers. Rebranding company identity is a […]
I had a dream conversation with a new client today. I often don’t hear the results of my client’s success or lack thereof. To be honest I didn’t expect this one. The business owner lives out of the country. When we announced programming classes he held in the US. I knew that he didn’t get […]
Not sure if some of you missed this or not yet today, but I had an opportunity to guest post on Search Engine Journal today, and will be doing more in the future. Those guys are awesome over there and you should put them on your list of people to read and follow on Twitter. […]
When building a new website, or rebuilding an old website, you’ll want to try and establish your brand so that you can be identified as unique in your market. Doing this is not always easy, and depending on your market it can be very difficult. Whenever I’m involved in a build or brand project I […]
Who is Michael Andrew you ask? The self proclaimed “maven” has a passion for passing his expertise on to others, and Michael has a lot of areas of expertise. Michael’s resume snapshot looks something like this: College football player MBA A discertation short from a PhD in Genetics Renowned wedding photographer Video professor The reason […]
Selling Out To Make Money Even if you are wanting to say no right now (to my question), I think the obvious answer for most would be YES – if it meant big bucks. All the talk about iPhone and Walmart – if true – is going to bring big business to Apple. What does […]
As I wrapped up what I feel was a very successful vacation (especially taking into count that I have 3 kids) to Disneyland I can’t help but think back to how everything went down. I have learned a few valuable lessons that I want to share with everyone, and there is a lot we can […]
