Media Placements
Get Noticed in Prominent Publications
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Notable Placements We’ve Secured for Clients
At Avalaunch Media, we successfully secure placement for our clients in prominent publications. Our strategic approach to media placement in marketing helps your brand get the visibility it deserves in top-tier outlets.
Our Media Placement Services
Through our extensive editorial network, you can gain exclusive access to top-tier media outlets and publications to help your brand’s message reach a large audience of engaged readers.
Our PR services can expand your brand’s media coverage across various platforms and channels to increase visibility and generate positive exposure for your products or services.
We develop comprehensive PR collateral, including press releases, media kits, and brand messaging guides, to support your media placement efforts and effectively communicate your brand story.
Let our team help you secure strategic placements across digital platforms, including websites, blogs, and social media, to amplify your brand’s online presence and engage with digital-savvy audiences.
Take advantage of traditional marketing channels such as print publications, television, and radio to reach wider audiences and reinforce your brand’s industry credibility and authority.
Improve your website’s search engine rankings by securing high-quality off-site content marketing links from reputable websites and publications. These links drive traffic to your site and give your brand authority as a trusted source in your niche.
Goal of Media Placement
As a media placement agency, we function as an extension of your team and immerse ourselves in your brand to help you:
- Build brand recognition: Improve visibility and awareness of your brand among target audiences.
- Become a thought leader: Position your brand as an authoritative and trustworthy voice in your industry.
- Get timely coverage: Secure coverage in relevant publications and channels at the best times for your brand to maximize impact.
- Integrate with your marketing strategy: Take an integrated approach to marketing with media placements that align with your overall strategy.
- Reach the right audience: Deliver messaging and content to the right demographic or audience segment for your goals.
For Startups
As a startup, media coverage can be invaluable for building credibility, gaining exposure, and attracting investors. We understand the unique challenges startups face and work to create compelling stories that resonate with journalists and audiences. Whether you’re launching a new product or sharing thought leadership insights, our media placement agency specializes in positioning startups for success in their saturated industries.
For Small to Medium Businesses
Small- and medium-sized businesses (SMBs) often have to compete for media attention against larger competitors with bigger budgets. Strategic media placements can level the playing field and boost brand visibility. Our customized media outreach approach helps your SMB garner the attention it deserves, whether it's through industry-specific publications, local media outlets, or national publications. We help SMBs create engaging stories highlighting their unique value propositions and showcasing their expertise to a broader audience.
For Enterprises
Large-scale enterprises have complex needs for media placements that align with their marketing and PR strategies. Our media placement agency has extensive experience working with such clients to secure placements in high-profile publications, industry journals, and influential media outlets. We can help position executives as thought leaders, announce significant corporate initiatives or manage crisis communications. With our expertise and resources, we can launch your brand and land impactful media coverage.
Our Process
01
Strategic Planning & Consultation
- Consultation: We start with an initial consultation to understand your goals, target audience, and key messaging, ensuring we’re a good fit for your needs.
- Ideation & Strategic Planning: Our team identifies credible, brand-aligned publications and develops a customized media placement strategy around your brand's objectives, audience, and budget.
- Revisions and Iterations: We solicit your feedback and make any changes you see fit before sending the content out for placement.
02
Content Creation & Design
- Content Creation: We create compelling PR collateral focused on conversions, including press releases, pitches, and media kits, to communicate your brand's story effectively.
- Graphic Design: We create visually stunning graphics to make your content stand out, ensuring its alignment with your branding and other goals.
- Placement Sharing: Once your placement is live, we help you share the content with your network, highlighting its value to drum up excitement about the piece and drive traffic.
03
Outreach, Placement & Analysis
- Outreach & Relationship-Building: We leverage our extensive network of journalists and editors to pitch your brand and earn media placements in top-tier publications.
- Measurement & Analysis: We track and measure the success of our earned media placement efforts, providing you with detailed analytics and insights to inform future strategies.
Case Studies
Client Love
Maria
MOTUS
“Avalaunch has been a HUGE help to our team. We all have the confidence that we can rely on any of the team members to help us out. The wide range of services they offer is extremely beneficial and has definitely helped bring our entire marketing strategy together. I’ve been working with Avalaunch for about a year now and have nothing but positive things to say. They are very responsive and have never missed a deadline that I have requested from the team. I never have any issues getting in contact with someone from the team, even if the original team member I needed was OOO. We all have confidence in this team and know that we can rely on any one of them to help us out.”
Lauren
EXPERIAN
“Avalaunch comes prepared to each and every meeting to ensure we are on track for success by initiating conversations about current and upcoming projects. Avalaunch is always looking in the future for ways that we can expand and grow. They offer consistent support across many business objectives. The communication is exceptional during and outside of meetings. An agenda is always sent ahead of time and as a follow up. Ongoing/in progress items are consistently brought to our attention to keep them top of mind. Reporting provided from Avalaunch, specifically paid search, is always presented in an easily digestible format. We have seen growth across all marketing channels that Avalaunch supports!”
Becky
iVein
“We couldn’t have asked for a better fractional Chief Marketing Officer. Beau and the entire Avalaunch team have been excellent to work with! They have successfully implemented an omni-channel marketing strategy – everything from SEO, PPC, design and video projects and have had fantastic results in all areas. One of the infographics they created for us was picked up by Huffington Post and Allure Magazine which felt like a huge win for our little medical practice. This content driven SEO has helped us maintain long term first page rankings. I would highly recommend Avalaunch Media and their FCMO services.”
Nikkita Krebs
Co-Founder, Adventure Club
“Avalaunch’s Adventure Club has been an absolute highlight and a great way to get involved. I’ve seen my relationships with my teammates and our partners blossom in incredible ways. Communication has been more open through our shared experiences, and we’ve been able to work together more efficiently. Plus, the activities have been a blast!”
Roxburgh & Associates
Avalaunch Media has been a great partner to work with in building our business through their extensive knowledge in building brands and advertising. We are excited to see what our future looks like with having such a strong partner in our corner!
Indinero
Avalaunch has done a great job at taking our existing paid media accounts (Facebook and AdWords) and improving performance to give us a better ROI on our ad spend.
Incite Tax & Accounting
Avalaunch is very thorough in their approach to figuring out your needs. Then they do an excellent job catering to those needs so that what you get from them is spot on.Avalaunch is very thorough in their approach to figuring out your needs. Then they do an excellent job catering to those needs so that what you get from them is spot on.
Flycraft
We have hired Avalaunch twice over the years and plan to work with them in the future as well. They have been instrumental in our website design – from detailed sales pages that convert sales to informative info graphics. They have also helped with our success with online advertising. Would definitely recommend working with them!
Intermountain Vein Center
Avalaunch have been excellent to work with! We have worked with them for SEO, PPC, design and video projects and have had fantastic results in all areas. One of the infographics they created for us was picked up by Huffington Post and Allure Magazine which felt like a huge win for our little medical practice. This content driven SEO has helped us maintain long term first page rankings. I would highly recommend Avaluanch Media.
Austin G.
SweatBlock
The Avalaunch paid media Team has helped us achieve nearly a 500% ROI on our Adwords management investment.
