Brand exposure. Intermountain Vein Center was looking to ramp up its brand exposure as well as increase its Utah industry rankings. Ivien had tried an- other SEO firm in the past but were not satisfied with the results. Enter Ava- launch Media.
Measurable KPI’s. The Avalaunch team created and implemented an accurate tracking infrastructure and planned out the most effective KPI’s. The team started with a technical site audit, to ensure all crawl efficiencies were in place. The SEO team worked with Ivein to set goals for traffic and leads, and to develop a content marketing strategy for an improved link portfolio and awareness for the Ivein brand.
Increased traffic. The Ivein site experienced an 86% increase in traffic in quarter three, compared to the same period in the previous year. Ivein also secured several first-page rankings for industry keywords. Through an SEO strategy that also utilized the power of content marketing they were able to get top-tier pick up in Huffington Post and Allure Magazine for the info- graphic “What are Varicose Veins.”