Dune Sport Turns Clicks into Quality Leads

Dune Sport turned to Avalaunch Media to resolve inefficiencies in their lead quality and budget allocation. Through a restructured PPC approach that included ad group restructuring, keyword optimization, bid strategy adjustments, and landing page optimization, we improved their search efforts to drive a higher return on investment.

Industry

  • Custom Fabrication
  • RV Manufacturing
  • Outdoor & Adventure

Services

  • PPC Management
  • Advertising
  • Lead Generation
  • Conversion

50%

Decrease in Cost Per Lead

2x

Increase in Click-Through Rates

50%

Increase in Lead Volume & Calls

The Challenge

As a leading dealership of custom toy haulers, Dune Sport helps people hit the road in their dream fifth-wheeler. They collaborate closely with customers and their dedicated manufacturing facility to custom-build toy haulers with the best materials on the market. 

When rising costs and low-quality engagement were affecting Dune Sport’s PPC performance, they relied on Avalaunch to implement a strategic PPC approach to boost high-quality leads and reduce costs.

The Approach

After reviewing Dune Sport’s PPC campaign, our paid ad specialists restructured their paid search campaigns to enhance targeting, ad relevance, and the landing page experience. This core approach enabled Dune Sport to increase its efficiency and drive more high-quality leads while reducing costs.

1Ad-Copy Optimization

Our experienced PPC specialists developed compelling, relevant ad copy to increase engagement and click-through rates.

2Bid-Strategy Adjustments

Based on Dune Sport’s budget, we implemented data-driven bid strategies to improve cost efficiency.

3Landing Page Improvements

Understanding organic and paid performance work interchangeably, we optimized Dune Sport’s landing pages for better UX and conversion rates.

4Ongoing Performance Analysis

Working closely with the Dune Sport team, we continuously monitored and refined campaigns based on real-time customer insights.

The Results

Over 7 months, Dune Sport saw a significant increase in engagement and cost savings. With timely and strategic adjustments, Dune Sport doubled its click-through rates, experienced a 50% increase in lead volume and calls, and slashed costs by 50%. Dune Sport couldn’t be happier with the Avalaunch Team. 

Want to slash your PPC costs and attract higher-quality leads in your industry?

Contact Avalaunch Media today to schedule a free consultation. 

We Launch Brands, People, and Purpose

Ready to Launch?

Let's make it happen. The next step is simple. Please fill out the form and we'll reach out to schedule a discovery call. Or if you just can't wait to get started, please call us directly at 801-893-9431.

Ready to Launch?

Let's make it happen. The next step is simple. Please fill out the form and we'll reach out to schedule a discovery call. Or if you just can't wait to get started, please call us directly at 801-893-9431.

We Launch Brands, People, and Purpose