Blog

  • Sep 13 2019

    Avalaunch Recognized as a 2019 Clutch Leader

    September 13, 2019 | Jason Coulam

    Nestled into the foothills of the Silicon Slopes, better known as the Wasatch Mountains, lies Avalauch Media, a leading digital marketing firm. As one of Utah’s 50 fastest growing companies, we are committed to “crea[ ... ]

  • Aug 16 2019

    7 Benefits of Marketing Automation, According to Marketing Executives

    August 16, 2019 | Casey Petersen

    Marketing automation is growing in popularity.  Industry executives are noticing the benefits of marketing automation and it isn’t difficult to see why. With the demand for relevant content rising, there has never bee[ ... ]

  • Aug 7 2019

    Old School Ads That Won’t Fly in 2019

    August 7, 2019 | Matt Siltala

    At a digital marketing agency like Avalaunch Media, marketing channels are THE predominant conversation topic. Marketing channels are always morphing and agencies like ours are charged with keeping up with the changes [ ... ]

  • Jul 17 2019

    When and Where to Use Each PPC Match Type

    July 17, 2019 | Kyle Shurtz

    When setting up paid search campaigns, marketers have many options to get the best return on investment for their clients. And with Google’s four match types — broad match, phrase match, exact match, and broad match [ ... ]

  • Jul 9 2019

    Local SEO Mistakes to Avoid

    July 9, 2019 | Craig Farmer

    Consider this: 60 percent of American adults conduct searches for local services or product information on mobile devices. Beyond that, 50 percent of the people who did a local search on their phone went to a physical st[ ... ]

  • Jun 28 2019

    Perfection Is the Enemy of Progress

    June 28, 2019 | Amanda Doyle

    I can count on my hand how many corporate meetings I have been in that have left a lasting impression or impact on my career and personal development. Fact is, few do. Nothing irritates me more than to leave a meeting wi[ ... ]

  • Jun 7 2019

    3 Marketing Automation “Musts” to Increase Conversions

    June 7, 2019 | Casey Petersen

    Are you using your marketing automation software to its fullest capacity?   If there is one thing that businesses need to understand before diving head first into the world of marketing automation, it is this: integrati[ ... ]

  • May 29 2019

    5 Effective Ways to Measure Your Social Media Activity

    May 29, 2019 | Nastassja Krupczynski

    Social media is turning into a fundamental aspect of marketing. However, it can sometimes be tough to determine the success of your social media posts. How are you supposed to measure what you are doing well? Use these f[ ... ]

  • Apr 2 2019

    15 Questions That Will Define Your Target Audience

    April 2, 2019 | Hannah Davis

    Your target audience: They’re the ones who need, want, and eventually purchase your product or service. If you’re in the process of defining your business—or even if you’re looking to redefine your current compan[ ... ]

  • Mar 28 2019

    How Social Media Marketing Can Put Your Business on the World Wide Map

    March 28, 2019 | Amanda Doyle

    In today’s world, it’s hard to imagine waiting in lines or walking through a store without seeing someone on their phone, checking up on a social media feed. Social networks are such a fundamental part of internet us[ ... ]