

In the fast-paced agency world, we fill our schedules to the brim with projects, meetings, and deadlines, hoping our behind-the-scenes efforts will be impactful enough to be recognized by our clients. But as we’ve worked with hundreds of employees over the years, we realized our longing for a sense of purpose beyond our work contributions.
That’s why, in 2012, our executive team started a company initiative called Avalaunch Gives Back to provide employees with meaningful opportunities to do good and give back to the local community. Since then, Avalaunch Gives Back has made good use of our employees’ altruistic attitudes and behaviors and has benefitted many worthy local causes.
Over the years, Avalaunch Gives Back has evolved into a two-pronged effort that has transformed our organization, helping us launch brands, people, AND purposes on a daily basis. Here’s how we do it.
Today, #AvalaunchGivesBack is a dual-purpose initiative focused on a) supporting communities around Utah and b) promoting education in all its forms. We donate time, resources, and expertise to create lasting change and make a difference in the lives of those around us. #AGB now encompasses the following efforts:
To fulfill our sense of duty to corporate social responsibility (CSR), our agency has made a concerted group effort to focus our donations of time and money on improving our home state of Utah. Our charity partners and service projects enhance our local communities and make this state a better place to live and work.
We are proud to have supported a range of Utah-specific charities and organizations, including (but not limited to) the following:
Education is a powerful tool for creating positive change in the world, and Avalaunch Gives Back has helped to provide educational opportunities for people at all stages of their careers — both within the company and externally.
Our CEO, Dave, serves on UVU’s digital marketing board, helping a team of professors plan curriculum and internships that help students find employment and experience long-term success in the field.
When Aaron started as a strategist at Avalaunch, he had a goal of becoming an adjunct professor of marketing. Our CEO connected Aaron to the marketing department chair at UVU. After the chairman invited Aaron to guest lecture there for a year, he was hired as a professor to teach Intro to Digital Marketing to classes of ~70 students.
Kyle is our VP of Performance Marketing, who served as an adjunct professor at Ensign College in Salt Lake. As Kyle reflected on the events leading up to this experience, he said, “The biggest thing was the support from ownership. They were fully on board and told me I should do it. Additionally, the flexibility of my schedule allowed me to teach classes during a normal 9–5 schedule, and everything I was teaching was from what I learned on the job and through working with the amazing clients we have.”
Luke was Avalaunch Media’s first-ever employee. Through the support of Avalaunch Media’s leadership team, Luke became an adjunct professor at BYU and eventually obtained full-time employment as a professor at BYU-Idaho due in part to this experience.
Jason, our CFO, created the Utah Service Scholarship as part of the MBA program he completed while working full-time at Avalaunch. His team collaborated with the internal teams at Avalaunch to create a logo, video, and other assets for the scholarship program. This program has grown significantly and awarded money to many students in need.
We believe that giving back to our local community is a responsibility we all share. That’s why we’re always looking for opportunities to partner with nonprofit organizations in our area and amplify our impact.
If your organization is dedicated to making a positive difference in the lives of others, we’d love to hear from you. Whether you’re seeking volunteers, fundraising support, or marketing expertise, we’re here to help. Let’s work together to make our community a better place for everyone. Contact us today to learn more about partnering with Avalaunch Media.