Research-Led Marketing and Focus Group Insights
Master Your Market with Avalaunch Summit
Uncover Hidden Opportunities
with Expert-Led Focus
Groups and Surveys
Studies have found that marketers who use consumer insights and data-driven strategies drive five to eight times the ROl compared to the ones who don't — yet less than 40% of marketers use consumer research data to drive decisions.
Avalaunch Summit is a real-time market research focus group and survey application, aided by our research expertise, designed to help your company get proprietary data and insights on your audience. Through Avalaunch Summit, your business can make data-driven decisions, optimize your marketing strategies, and elevate customer and employee experiences.
01Onboarding and
Goal Setting
Once you've been onboarded, you'll be paired with one of our trained marketing strategists who will serve as your focus group moderator. The marketing strategist will work with you to define the right goals for the session and craft strategic questions to extract the desired insights.
02Focus Group
Design
Together, you and your strategist will design the focus group survey, decide on participants, and identify the specific information you're looking for. This stage involves tailoring the focus group to align seamlessly with your strategic objectives.
03Focus Group
Buildout
Next, your marketing strategist will use Avalaunch Summit's user-friendly platform to construct the real-time focus group interface session. This includes integrating the crafted questions and ensuring a seamless user experience for participants.
04Focus Group
Hosting
On the scheduled session date, the marketing strategist will act as moderator, guide the discussion, and ensure a productive exchange of insights among participants.
05Insights
Compilation
Post-session, the marketing strategist will review the Al-driven analyses and executive summary and assemble the key takeaways and discoveries from the focus group.
06Presentation and
Implementation of
Findings
Finally, Avalaunch will present the most important and noteworthy insights to your business to provide a comprehensive overview of what was learned during the focus group session. From there, we'll use the findings to inform the best course of action for your overall marketing strategy.
Ready to Talk
Research-Led Marketing and Focus Group Insights?
The Proof Is in the Results
Lending a Hand & Driving Demand for Lendio
We optimized Lendio’s Google Ads with CRM data, smart bidding, updated ads, and refined targeting, ultimately resulting in more leads at lower cost.
117%
Decrease in cost per lead
7.12x
Increase YOY in keyword traffic
2x
Increase in loan application rate
Prescribing SEO Success for the Healthcare Industry
Through strategic technical SEO, data-driven content, on-page optimization, and detailed reporting, we significantly boosted this client’s online visibility and site traffic.
1,953%
Increase in YOY blog traffic
928%
Increase YOY in keyword traffic
39%
Increase in YOY website traffic
Launching Ballet West’s Pirouette to Record Sales
Avalaunch drove record Ballet West attendance and revenue with a highly targeted digital strategy, optimized ads, and comprehensive performance tracking.
26%
Increase in YOY ticket sales
21%
Increase in YOU Nutcracker Sales
100%+
Revenue goal met
We Launch Brands, People, and Purposes.
Client Love
“We couldn’t have asked for a better fractional Chief Marketing Officer. Beau and the entire Avalaunch team have been excellent to work with! They have successfully implemented an omni-channel marketing strategy – everything from SEO, PPC, design and video projects and have had fantastic results in all areas. One of the infographics they created for us was picked up by Huffington Post and Allure Magazine which felt like a huge win for our little medical practice. This content driven SEO has helped us maintain long term first page rankings. I would highly recommend Avalaunch Media and their FCMO services.”
“We couldn’t have asked for a better fractional Chief Marketing Officer. Beau and the entire Avalaunch team have been excellent to work with! They have successfully implemented an omni-channel marketing strategy – everything from SEO, PPC, design and video projects and have had fantastic results in all areas. One of the infographics they created for us was picked up by Huffington Post and Allure Magazine which felt like a huge win for our little medical practice. This content driven SEO has helped us maintain long term first page rankings. I would highly recommend Avalaunch Media and their FCMO services.”
“We couldn’t have asked for a better fractional Chief Marketing Officer. Beau and the entire Avalaunch team have been excellent to work with! They have successfully implemented an omni-channel marketing strategy – everything from SEO, PPC, design and video projects and have had fantastic results in all areas. One of the infographics they created for us was picked up by Huffington Post and Allure Magazine which felt like a huge win for our little medical practice. This content driven SEO has helped us maintain long term first page rankings. I would highly recommend Avalaunch Media and their FCMO services.”
Ready to Launch?
Let's make it happen. The next step is simple. Please fill out the form and we'll reach out to schedule a discovery call. Or if you just can't wait to get started, please call us directly at 801-893-9431.
