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social listening

The Power of Social Listening

The Most Successful Content Begins With No Talking at All Are you aware of the holes in your content marketing? Do you know the buzz is among your consumers and what they’re talking about within your industry? Failing to practice social listening is a great pitfall among what could be highly successful companies. At Avalaunch […]

omnichannel marketing

Omnichannel Marketing With Evergreen Content

Why are companies so frequently behind their consumers? A lot of it can be attributed to their lack of a strong, omnichannel marketing approach, which prevents them from optimally engaging their customers. At Avalaunch Google Day 2020, Mitch Lunceford explains how companies can get ahead of their competition, their consumers, and technology by using an […]

why you should have a podcast

Why Every Brand Gets to Have a Podcast in 2020

Podcasts are a form of digital media that are quickly rising in popularity because of the diversity of topics out there and how easy they are to consume. If you don’t think your business could benefit from starting one, think again! Christine Baird explained at Avalaunch Media Google Day 2020 why starting a podcast this […]

Using Marketing to Succeed During a Recession

Using Marketing to Succeed During a Recession

An economic recession is a natural stage of the US economic cycle. A recession can be especially intimidating to businesses large and small, but it can also provide a unique opportunity for companies to focus on their marketing strategy more than ever before and gain a competitive advantage.  McGraw-Hill Research conducted a study on 600 […]

google day

Avalaunch Google Day 2019 Recap: Capture the Changing Market With Evergreen Content

Why do you create content? Why do you send it out into the vastness of the internet? What are you trying to achieve? Is anyone reading it? These are some of the questions our clients often ask themselves when they create content for their brands — and the Avalaunch Media team keeps these questions top […]

Voted One of the Top Places to Work In Utah

Every second Wednesday, Avalaunch Media employees file into the conference room for a company meeting. Special company announcements are made and any new employees are asked three questions about themselves. Then, the floor opens for shoutouts, and there is an outpouring of appreciation as employees publicly thank and applaud each other. That is the spirit […]

11 Ways to Effectively Spend Your End-of-Year Use It or Lose It Budgets

Though it may seem unlikely, you may find yourself in a situation where you have leftover marketing budget from the year. This can be a good thing, but it may also trigger a panic mode about there only being a handful of weeks left to apply the budget. Some corporations have an allotted yearly budget […]

Avalaunch Recognized as a 2019 Clutch Leader

Nestled into the foothills of the Silicon Slopes, better known as the Wasatch Mountains, lies Avalauch Media, a leading digital marketing firm. As one of Utah’s 50 fastest growing companies, we are committed to “creating believers” from all of our clients. Our team specializes in visual content marketing, PPC and SEO strategies. We are proud […]

7 Benefits of Marketing Automation, According to Marketing Executives

Marketing automation is growing in popularity.  Industry executives are noticing the benefits of marketing automation and it isn’t difficult to see why. With the demand for relevant content rising, there has never been a better time for marketing departments to invest in marketing automation software. In a recent survey conducted by EmailMonday and Liana Technologies, […]