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  • Jan 4 2017

    Is Your Branded SEO Working?

    January 4, 2017 | Ryan Morehouse

    As the world of SEO continues to evolve, I often ask companies how well their branded SEO is working. Many don’t know the difference between branded SEO and natural organic rankings. It is essential that a company not [ ... ]

  • Oct 4 2016

    The 23 Habits of Highly Effective PPC Experts

    October 4, 2016 | Luke Alley

    How often do you take a step back and look at your daily habits? How often do you get a peak into the daily habits of some of the brightest PPC experts out there?! Well, I was curious what other PPC experts do that make[ ... ]

  • Sep 14 2016

    5 Best Practices to Become an Outreach Jedi

    September 14, 2016 | Dustin Gallagher

    WARNING: This article will improve your outreach skills and help turn you into the outreach Jedi you’ve always dreamt of becoming. Welcome to the world of outreach, or as I like to call it, the expanded universe of lin[ ... ]

  • Aug 30 2016

    Avalaunch Media Recognized by Google as a Premier Partner

    August 30, 2016 | Luke Alley

    I started my PPC career in a poorly lit, musty basement in Rexburg, Idaho. I was a student at Brigham Young University-Idaho and Stu Draper took a chance on a kid that knew nothing, but was hungry to learn and make a nam[ ... ]

  • Aug 24 2016

    5 Essential Tips for Writing Expanded Text Ads

    August 24, 2016 | Dallas Stevens

    The recently released Expanded Text Ads (ETA) have changed Google AdWords text ads forever. Some thought this was an addition to standard text ads, but it’s a replacement—and a huge change. According to the Google bl[ ... ]

  • Aug 18 2016

    Blogging Matters—And It’s More Relevant Than Ever

    August 18, 2016 | Spencer Allen

    You’ve probably seen, skimmed through, or subscribed to enough blogs to last a lifetime. With topics ranging from Ghost Hunting to FarmVille (you know, that Facebook game you get invited to on a weekly basis), you may [ ... ]

  • Aug 3 2016

    The Art of Irresistible Social Media Captions

    August 3, 2016 | Hannah Davis

    It’s hard to imagine a world without social media. When they first hit, social media sites such as Facebook, Twitter, and Instagram allowed us to connect with our friends and family and share life moments. Nowadays, so[ ... ]

  • Jun 22 2016

    Can “Old-School” Lessons Help You Understand SEO?

    June 22, 2016 | Ryan Morehouse

    Several months ago I read a great article that discussed the similarities between high school popularity and SEO. Although some of us might have to reach deep into our memory bank, using basic old-school lessons can help[ ... ]

  • Jun 16 2016

    Socializing Infographics: Five steps for Social Media Promotion

    June 16, 2016 | Jody Birch

    We at Avalaunch Media know the importance of visual content and its place in the marketing mix. We live and breath content marketing. Infographics have become powerful tools for brands looking to communicate data, facts [ ... ]

  • May 27 2016

    Jump Start Your PPC Ad Copy Testing

    May 27, 2016 | Luke Alley

    If you’ve managed multiple PPC accounts you understand how difficult it can be to be creative in your ad copy and turn the CTR (and CPA) needle! I’ve been in that boat many times and for the last few days hav[ ... ]