Bad branding can kill even the best brands. Check out these examples of bad branding and how to avoid the same mistakes.
Category Archives: Web Design
Is your website optimized for accessibility? If not, you may be vulnerable to discrimination lawsuits. Learn about website ADA compliance in this blog.
Are you using A/B testing as part of your overarching marketing strategy? If not, you’re missing out on value opportunities to spot and fix holes in your campaign.
Are you looking for new ideas for your dental practice marketing strategies? A dentist’s role in the community is to promote oral health in the local community, and the best way to fulfill that responsibility is to market effectively. Marketing isn’t just about driving revenue and obtaining new patients; it’s also about building your reputation, […]
As experienced marketers, the teams at Avalaunch Media know that technology and market demands are always changing. That’s why we’re versatile and constantly adapting our strategies, helping clients of all budget sizes elevate their brands for the best value. Selecting the right digital marketing channels for maximum ROI is key in this quest. Our full-service […]
With so many ways to create and distribute content, it’s clear that the medium that gets your attention and holds it there — even if just briefly — is the desired format of the moment. Enter explainer videos. These marketing pieces are exactly what they imply: short video clips that explain the highlights of a […]
As a graphic designer focused on infographics, I am mildly obsessed with icons. An effective icon should replace a word or phrase. Icons used together are a succinct way to tell a story. Visual language using icons is simple, clean, and easy to understand. When used properly, an icon system can negate the need for […]
Here at Avalaunch Media we value the principle of giving back and championing good causes. We recently started a new initiative. Every year employees present a cause that is meaningful to them and how Avalaunch might be able to help out. Then our team votes on the charity or organization. Once we select someone, we work with […]
I’ve worked with website design clients now for over six years. I’ve had some great partnerships and what I consider a lot of success. However, from time to time I get reminded, usually the hard way, about simple details that can make or break a deal. This post won’t be long but is a heads […]
When building a new website, or rebuilding an old website, you’ll want to try and establish your brand so that you can be identified as unique in your market. Doing this is not always easy, and depending on your market it can be very difficult. Whenever I’m involved in a build or brand project I […]