Every second Wednesday, Avalaunch Media employees file into the conference room for a company meeting. Special company announcements are made and any new employees are asked three questions about themselves. Then, the floor opens for shoutouts, and there is an outpouring of appreciation as employees publicly thank and applaud each other. That is the spirit […]
Author Archives: Jason Coulam
Nestled into the foothills of the Silicon Slopes, better known as the Wasatch Mountains, lies Avalauch Media, a leading digital marketing firm. As one of Utah’s 50 fastest growing companies, we are committed to “creating believers” from all of our clients. Our team specializes in visual content marketing, PPC and SEO strategies. We are proud […]
With so many ways to create and distribute content, it’s clear that the medium that gets your attention and holds it there — even if just briefly — is the desired format of the moment. Enter explainer videos. These marketing pieces are exactly what they imply: short video clips that explain the highlights of a […]
Over the last few years, “Sales Enablement” has become a popular business buzzword. I’ve heard it used in several different settings and it’s clear there are many definitions for what Sales Enablement actually is. Here are few I found helpful: “Getting the right information into the hands of the right sellers at the right […]
The survivors of the great depression have a powerful lesson to teach the marketers of today. A prominent battle cry that came out of this era was “Use it up, wear it out, make it due, or do without”. And never has the saying, “you have to milk a dollar out of a dime” been […]
With the New Year upon us, it’s that time of year where companies awaken from their holiday hibernation and begin to roll out this year’s game plan. While many brands will simply continue with business as usual, there are others that will be making big moves. That said, in an effort to celebrate the spirit […]
From October 15 – 18 the entire Avalaunch Media crew is headed to Pubcon Las Vegas 2012 where thousands of leaders in social media, digital marketing, SEO, and online advertising will gather to share insight and network. The team is stoked to debut the new Avalaunch Media brand and to introduce “Eddy”, the new company mascot. We’ll […]