• Mar 10 2016


    March 10, 2016 | Matt Siltala

    This has been a long time in the making. Over 4 years ago, February 2012 we dropped “Social MeOWdia Explained” during SearchFest 2012 and it became an instant hit. Every single day this graphic continues to get share[ ... ]

  • Sep 23 2014

    PURRiodic Cat Baseball Cards

    September 23, 2014 | Matt Siltala

    Below you will find a link to our Pinterest board where you can find each of the individual cat’s “baseball” cards from the PURRiodic Table of Cats.  These cards are pretty awesome because now you can[ ... ]

  • Sep 23 2014

    The PURRiodic Table of Internet Cats

    September 23, 2014 | Matt Siltala

    The PURRiodic Table of Internet Famous Cats (click the link to view the full interactive graphic) is our latest interactive graphic creation.  We have to give a h/t to Friskies® for their  Friskies 50®, which [ ... ]

  • Nov 21 2013

    How Rednecks Use Social Media

    November 21, 2013 | Matt Siltala

    Social media has been popular with the city folk for years now but as America’s love affair with the redneck gains more power, it makes perfect sense for the two to meet somewhere in the middle. With that, we’ve chan[ ... ]

  • Jul 2 2013

    Social MEDogIA Explained

    July 2, 2013 | Matt Siltala

    You may recall our previous Social MeowDIA infographic, where we had some cute and cuddly cats explaining the ins-and-outs of social media, however, this time, we figured we’d let the dogs have their day. Yes, for the [ ... ]

  • May 16 2013

    26 Ideas for Split Testing Your PPC Ads

    May 16, 2013 | Matt Siltala

    It’s no secret that clickthrough rate is one of the most important metrics to measure and improve in your PPC account. It will drive more traffic, improve quality score, and thus lower costs. Knowing the importance[ ... ]

  • Apr 15 2013

    The Complete History of Social Media

    April 15, 2013 | Matt Siltala

    Ask people to do a word association exercise with the term social media and you will likely be bombarded with a slew of “Facebook, Twitter, and Pinterest” responses.  Of course, those are currently the three hottest[ ... ]

  • Apr 11 2013

    Utah: The Best State for Business and Careers

    April 11, 2013 | Matt Siltala

    We admit we’re biased because Avalaunch is a Utah business, but if you need us to convince you that Utah is the best state for business and careers, we’re happy to persuade you with a few facts: Utah has won [ ... ]

  • Apr 3 2013

    Utah Air Pollution: A Public Health Emergency

    April 3, 2013 | Matt Siltala

    Winter pollution is becoming a blight to the beehive state. Utah’s dirty air threatens the incredible recreation and tourism that Utah is known for, as well as the health of its relatively young, healthy populati[ ... ]

  • Feb 22 2013

    Social MEowDia Explained

    February 22, 2013 | Matt Siltala

    UPDATE 3/11/2016 – Version 2 launched during SearchFest in Portland – check out Social MeOWdia Explained REDUX While social media might be second nature to some of the more tech savvy individuals of the world[ ... ]