Tag Archives: Branding

Growing Your Brand With Pinterest – My SearchFest 2013 Presentation

First of all, SearchFest 2013 was an amazing event.  If you have never been to one, (this was my first) I HIGHLY recommend going.  The venue was fantastic and the content was even better.  I have never been to Portland before, and it what a great town it was!  I even got to try some […]

10 Brands to Keep an Eye On In 2013

With the New Year upon us, it’s that time of year where companies awaken from their holiday hibernation and begin to roll out this year’s game plan. While many brands will simply continue with business as usual, there are others that will be making big moves. That said, in an effort to celebrate the spirit […]

Five Lessons in Successful Rebranding

What’s in a name?  Nothing that can’t be changed. Almost daily, companies shed old identities in place of newer distinctions.  Rebranding, however,  isn’t always as drastic as a new name, logo, and tagline, it may simply involve updating a logo, changing a tagline, or highlighting a new offering to customers. Rebranding company identity is a […]

Branding Your Website Made Simple

When building a new website, or rebuilding an old website, you’ll want to try and establish your brand so that you can be identified as unique in your market.  Doing this is not always easy, and depending on your market it can be very difficult.  Whenever I’m involved in a build or brand project I […]

Be more than just a “me too” – Be like Mike. Michael Andrew that is.

Who is Michael Andrew you ask? The self proclaimed “maven” has a passion for passing his expertise on to others, and Michael has a lot of areas of expertise. Michael’s resume snapshot looks something like this: College football player MBA A discertation short from a PhD in Genetics Renowned wedding photographer Video professor The reason […]