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  • Jun 16 2016

    Socializing Infographics: Five steps for Social Media Promotion

    June 16, 2016 | Jody Birch

    We at Avalaunch Media know the importance of visual content and its place in the marketing mix. We live and breath content marketing. Infographics have become powerful tools for brands looking to communicate data, facts [ ... ]

  • Sep 27 2014

    The Simple Things in Social Go a Long Way

    September 27, 2014 | Matt Siltala

    This year my wife and I are headed back to the amazing Hawaiian Islands to visit the beautiful Island of Maui.  This will be my first time to Maui so I am pretty excited.  I have been doing a lot of researching and re[ ... ]

  • Oct 25 2013

    Best of PubCon for PR Pros

    October 25, 2013 | Janet Thaeler

    This was my first year at PubCon (an internet marketing and social media conference), though several of our team are regular speakers. Matt Siltala is a bit of a PubCon celeb (he’s famous for his beard and seo/soci[ ... ]

  • Jul 16 2013

    Now I SEE It – The Future of Social Media = Images

    July 16, 2013 | Andrew Melchior

    Last month I was invited to speak in downtown Salt Lake City at the local Utah Social Media Club event, thanks for the invite Doc and team.  The topic for the evening was Past, Present, and Future of social media.  I s[ ... ]

  • Jan 31 2013

    Respond to My Social Media Faux Pas? #Bqhatevwr!

    January 31, 2013 | Shaine Alleman

    Scott Brown, the former Massachusetts Senator, had a pretty interesting weekend…and for the rest of us, we still don’t know what happened. Before the elections last year, it was quite apparent that most of Br[ ... ]

  • Oct 9 2012

    KitchenAid Whips Up a Good Social Media Crisis Response

    October 9, 2012 | Shaine Alleman

    Last week, while the Presidential candidates were duking it out on stage in Colorado, another battle was waging behind the scenes on Twitter. During the debate, President Obama attempted to rebut Romney’s healthcar[ ... ]

  • Aug 14 2012

    Five Lessons in Successful Rebranding

    August 14, 2012 | Andrew Melchior

    What’s in a name?  Nothing that can’t be changed. Almost daily, companies shed old identities in place of newer distinctions.  Rebranding, however,  isn’t always as drastic as a new name, logo, and t[ ... ]

  • May 15 2012

    Twitter Is Still An Amazing Marketing Channel

    May 15, 2012 | Matt Siltala

    Over the weekend I had the opportunity to go camping & fishing with my Dad, and two sons.  It was a wonderful weekend to disconnect and just have some good times with those I love.  If you are wondering how any of [ ... ]

  • Nov 9 2011

    Twitter quietly rolling out new stream on web interface?

    November 9, 2011 | Matt Siltala

    Very interesting on the web interface seeing new follows and RTs etc. (see the screen shot) Anyone else seeing this on their stream when you look at your mentions?[ ... ]

  • Jan 20 2011

    Social Media Monitoring – Killed the #SocialMedia Star

    January 20, 2011 | Thomas Ballantyne

    What's your take? Do social media scoring systems destroy the social media platform or do they help people realize “hey, I am a big doofus so I need to chill on the twitter-thon”?[ ... ]