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  • Don't Be The Community Moron

    Social Marketing  

    Oct 13 2009

    I was checking out some Yelp listings this morning, and come across something that made me wanna rant for just a bit. If you are going to participate in communities like Yelp, and leave your two cents (or reviews in the case of Yelp), then why not FULLY PARTICIPATE?  People are not going to give what you say a second thought if you are doing anything like Paul B. here:

    How NOT to be a Yelper!

    How NOT to be a Yelper!

    In my opinion reviews like these are about as worthless and annoying as anonymous blog comments (and should be Yelp filtered reviews IMO) from people to scared to really let others know who they are, and what they stand for.  You don’t even have the balls to add a picture?  The other negative side of it, is these kind of reviews or comments leave no value or make people want to believe them.  You have two people that have reviewed with a 4 and 5 star, that use real pictures of themselves and have multiple friends and hundreds of reviews – which makes them 100% more credible.  Also, the review is to suspect, like it could be a competitor because it says “fresh & good flavor” but then goes on to slam the crust and only give 2 stars?  Anyone who truly gets Yelp, understands that this is a bogus review and would not give it any thought when using Yelp to find a place to eat.

    The moral of the story here is to make sure and take the time to be real & actually participate in the communities that you are a part of, because if this user is an actual legit user – nobody’s buying what hes trying to sell us, and eventually Yelp will end up removing the listing.

    3 Important Tips:

    1. First and most important – Add a REAL image of yourself.
    2. Leave reviews or comments that don’t seem like a 2 yr. old wrote them.
    3. Take the time to add friends, it makes you look more legit too.
    • http://www.dataflurry.com Dataflurry

      I agree, I see this sort of thing relatively regularly and it is very obnoxious when shopping for a product or service, because if they are negative, you aren’t sure whether it is real, and if they are positive, you don’t know if it is created by the vendor itself.