Category Archives: SEO

Did Google Axe the Blog Vertical from the Menu?

Google is always full of surprises. And here is their latest trick… Google has opted to take the less is more approach with their menu options. Logically more searches for applications will help them push more google app sells. But wait… where is that awesome search tool for scanning blogs??? Apparently google thinks blogs should […]

Clarifying Cutts: What He REALLY Meant

It’s been almost two months since PubCon in Las Vegas, and I’m still simmering from the Cutts keynote. While many in the industry tend to idolize him, even the most white-hat and pure among us has reason to take what he says with a grain of salt. In the two months since his talk, of […]

Best of PubCon for PR Pros

This was my first year at PubCon (an internet marketing and social media conference), though several of our team are regular speakers. Matt Siltala is a bit of a PubCon celeb (he’s famous for his beard and seo/social street cred). Here’s the team in Vegas. I went to most of the PR-related sessions, most of […]

7 Ways to Make Sure Someone Deletes your Email Pitch

If you’re a blogger or have prominence online, you’ve probably been the victim of a lot of outreach emails.  These are emails from people who want you to link to them, write about them, interview them, review their book, or other requests. I say victim because most “outreach” emails just feel like someone wants to take something, like […]

Categories vs. Tags: Usage, Organization & SEO

I have helped a lot of people set up their web sites and their blogs throughout the years and I would say that a good 90% of the blogs I run into are still using their Categories and Tags ineffectively.  I thought I’d put this post together to help people make better use of their […]

Adwords Enhanced Campaigns Resource

Advertisers are scrambling to understand Enhanced Campaigns and get their campaigns in order for the fundamental shift in how Adwords is managed. We’ve compiled a list of as many sites as we know of that are reporting on this change. We will be reading and re-reading anything we can get our hands on to understand […]

Don’t let Google catch you with your website’s pants down

I came across this website (pictured below) today while looking for a local business to help with a pool issue I am having. I wanted to give them my money, I wanted to pay them and become a loyal customer, but could never do so after what I saw. This problem goes way beyond this […]

Respond to My Social Media Faux Pas? #Bqhatevwr!

Scott Brown, the former Massachusetts Senator, had a pretty interesting weekend…and for the rest of us, we still don’t know what happened. Before the elections last year, it was quite apparent that most of Brown’s tweets were crafted and sent out by his staffers. However, after he lost the election to Elizabeth Warren, it seemed […]