Brand awareness. The Low VA Rates team was looking to increase their brand recognition for being one of the nation’s leading lenders for VA home loans, as well as increasing its organic search footprint in their space. The goal was to boost the amount of home loans provided to the men and women of the U.S. military.


Optimization overhaul. Over several years working with Low VA Rates, the Avalaunch team has made significant additions to the site including key opti- mization techniques. Linking high-performing content pieces to a solid SEO strategy, the Avalaunch SEO team has taken this client’s website to the
next level.


Rocketing rankings. The Avalaunch team has worked closely with the Low VA Rates team to achieve higher search engine rankings and increased con- versions. Conversions have risen, with an over-100% SEO traffic rate increase in the past year alone. The Low VA Rates brand is now recognized as one of the leading VA Loan lenders in the industry.