This past week, selfie was dubbed the word of the year by Oxford Dictionary and the first mention of the word was in 2002 but this is the year the selfie has become most loved, hated and mainstream. Oxford even did an infographic about the word selfie and its origins. In what seems a nod to the […]
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Keyword targeting on the Google Display Network (GDN) continues to change year over year. To run a successful GDN campaign you’ll need to fully understand how keywords function on the display network. This post will give you advice on best practices and functionality tips to get the best performance from your keyword targeted GDN campaigns. […]
Jessica Bowman of SeoInHouse.com sent this series of questions to Thomas Ballantyne of Bulwark Exterminating prior to an attempted interview online. The interwebs did not align that day, the recording failed. Not able to find time to do it again Thomas asked Jessica’s permission to take her questions and answer them by blog. Here is […]
I have helped a lot of people set up their web sites and their blogs throughout the years and I would say that a good 90% of the blogs I run into are still using their Categories and Tags ineffectively. I thought I’d put this post together to help people make better use of their […]
Last Thursday, I had a great lunch with a few of the digital marketing stars over at Xango. Much of our conversation centered around effectively utilizing infographics. Later that afternoon, I realized we had touched on four of my favorite techniques for producing top-notch infographics and thought I’d share them with inquiring minds everywhere — 1. […]
Well, look who became one of the internet’s most-hated women. I introduce to you Lindsey Stone of Plymouth, MA, who thought it would be gut-busting hilarious to be “loud and disrespectful” in one of the nation’s most hallowed ground, The Arlington Cemetery. After taking this fine photo, she decided to post it on Facebook at […]
This is a question I get asked on a pretty regular basis (minus the maybe I’m just stupid part), and I often find myself thinking, “how can this person not know what content marketing is”? So, I’ve taken it upon myself to write a beginner’s guide to content marketing. So, what is content marketing? I […]
Over the weekend I had the opportunity to go camping & fishing with my Dad, and two sons. It was a wonderful weekend to disconnect and just have some good times with those I love. If you are wondering how any of this has anything to do with Twitter, I am getting to it! […]
Recently, an episode of “Staffers Gone Wild” played out on the internet with the unbelievable tweets of government staff members being broadcast for all to see. Isn’t it comforting to know that your hard earned tax dollars are being spent to fund the watching of Nirvana videos or support drinking while on the job? I’m […]
In an effort to “practice what I preach”, I was stumbling for ideas last night and came upon one that really hit home. I’m coming on my one year anniversary of self-employment (November 1st); I’ve learned a lot about myself, my motivation, and mostly about areas where I can improve. Productivity is “the state of […]